“Design is not just what it looks like and feels like. Design is how it works.
– STEVE JOBS
“A user interface is like a joke. If you have to explain it, it’s not that good.
– MARTIN LeBLANK
S uccessful design is a delicate mix of art and science, with experience being the measure of where that ratio is decided. At the core of every project I facilitate is an underlying passion for successful design and marketing. Any artist can draw a picture, any artist can make an image pop; but ultimately if your target audience does not feel, act or think a certain way, you have missed the mark.
I bring to the table not only an extensive ability to navigate graphic and marketing concepts, but over a decade of building start-up companies from scratch to success. Researching and understanding the target market and really developing the corporate message to be hard hitting in a succinct, attractive package.
WillDo is more than a source for image assistance, I am a source for consultative understanding and insight as to how to ensure successful delivery of your message and move your audience to action.
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